Posts tagged music

Taylor Swift 1989 Secret Sessions [VIDEO] - Derek E. Baird :: Barking Robot

Her whole approach to marketing her new album has put the fans first. From her album launch party on Yahoo!, to the 1989 Secret Session house parties, embrace of tumblr and even her Olivia Benson-dietCoke-kitten video has been geared to engage and celebrate her fans and reward their loyalty.

And oh—-she baked them cookies, too!



Taylor Swift, marketing genius.

One Direction named MTV’s 2012 Artist of the Year)
MTV launching artist platform to unify musicians’ online music presence
More than 200 indie labels just pulled music from Spotify, other streaming services | The A.V. Club
Facebook Users Shared Their Songs 1.5 Billion Times in 6 Weeks [STATS]
Guest Post: Let It Out: Mike Schmid On Miley, Fame, Twitter, And Music For Kids | Ypulse
Moshi Monsters take on music business | Kidscreen
How Students Get Their Music: Is File Sharing Over? | Ypulse
Norwegian boy fends off wolves with Creed song | This Just In
65% of internet users have paid to access or download some kind of digital content. Music and software are the most common kinds of content purchased.